What is the Kayrell Solution?

Fri, Jan 15, 2016

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“Elite Status”: Are Your Customers Achieving It?

Mon, Aug 29, 2016

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The little boy sits on a tribune and shouts.

Did you ever notice that after investing a bit more to upgrade a feature or service level for something, it becomes difficult to go back to the prior experience without feeling a sense of disappointment? I remember the first time I purchased a car with a leather interior. It made it hard to imagine going back to fabric seats. Have …

Be Sure to Choose the Right Kind of “Pride”

Mon, Jun 27, 2016

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Lion pride resting in the grass at sunset

“I’m so proud!”

I’ve often wondered about the meaning of “pride” and the fact that “being proud” can either be a very positive characteristic or a truly negative quality in people, depending on context. My daughter just graduated from college, and of course, I told the world how “proud” I was of her accomplishment. But, wait a minute. I …

Integrated Marketing Success Takes Consistency and Patience

Mon, Feb 2, 2015

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I meet many marketers who are frustrated by an inability to connect with their target audience in today’s cluttered culture. Communicating a business message is more difficult than ever, with customers experiencing distractions in the workplace, ever-increasing demands on time, and a rapid shortening of attention spans.

Multichannel Marketing

The key to success is a marketing strategy that emphasizes …

Associations win with Kayrell

Fri, Aug 16, 2013

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Kayrell congratulates our latest contest winner: Jeff Hoffman of ASPPA.  Jeff entered our ticket contest online and was drawn as the grand prize winner.  Given a choice of sports events and other shows, he selected tickets to see an upcoming concert at Verizon Center. It pays to ask “What is The Kayrell Solution“?…

May Contest Winner Announced!

Wed, Jun 12, 2013

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Congrats to Brittany Burcham of NASP!  She is our winner for the May contest drawing and has chosen to receive two tickets to a Washington Nationals game.  When notified of the award, Brittany said, “Thank you! This will be my first Nats game, I’m very excited and thankful to you guys for the opportunity!”

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